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Managing your share price
By Timothy Maltin, Chairman, Lehmann Communications
If markets were 100% efficient, it would be impossible to manage your share price. However, we all know that this is far from being the case, and so your share price depends – not just on your latest balance sheet and profit and loss account, or even on your cash flow and prospects for the future – but, more important even than all of these, it therefore depends upon how you communicate all of the above to existing and potential shareholders and institutions, as well as to analysts and brokers.
In an ideal world, my advice would be to only make announcements when you have to, and to let the numbers do the talking…certainly never announce any deal which has not been concluded. However, one’s situation is rarely ideal and often there are very important reasons why making announcements much more frequently is desirable.