The brief
JUSTICE – the British charity that promotes improvements in justice through research, education, lobbying and intervention in the courts – wanted to significantly raise their profile within the legal profession as a means to boosting their fund-raising.
Our approach
We have been at work for JUSTICE on a pro bono basis since January 2007, making our starting point the search for speaking platforms at prestigious legal events for JUSTICE’s Director, Roger Smith. At our instigation Roger has appeared at the ‘Financial News Legal Awards 2007’, as well as acting as a judge for the Awards themselves. We are also monitoring the professional press for key issues relating to legal reform, offering Roger as an expert commentator and writing and placing articles on JUSTICE’s behalf in order to stimulate debate and change opinions.